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Top Promotional Products for Colleges in 2017

After exploring the PPAI Expo’s tradeshow floor in early January, the Magellan Promotions team came back with many great ideas that we’d love help you incorporate into your promotional product offering for 2017. Check out our favorite products for colleges below.

For pricing on any of these items, either click the item name, or visit our showroom.

Cell Phone Fan

What it is:

Have you ever held an outdoor event on a hot day where everyone is using your brochures as fans to keep themselves cool? Thanks to the cell phone fan, your event attendees can actually read those brochures instead of waving them around! The fan attaches to smart phones using the charging port and once plugged in can run up to 10 hours. With attachments for both Apple and Android phones, it’s usable by almost everyone.

Why we love it:

The cell phone fan is the perfect, budget-friendly summer event giveaway. On a hot day, your event attendees will definitely thank you for thinking of their comfort! Plus, the small size means it’s easy to throw in a purse or backpack for easy access after your event has ended. Any time your recipient wishes there was a breeze on a stiflingly hot day, they’ll be glad to have the cell phone fan around!

Find more information and pricing here.

econscious Full-Zip Up Hoodie

What it is:

The econscious brand makes organic and sustainable apparel out of organic cottons and recycled polyester that is durable, comfortable and stylish. Our favorite piece from the brand is their full-zip hoodie that is made from 80% organic cotton and 20% recycled polyester and comes in six different colors.

Why we love it:

Over the years we have seen our college partners becoming more and more environmentally aware, and we know that it is important to have apparel options that are eco-friendly. We love this piece because it is comfortable, stylish, and eco-friendly all at once! If you are looking to make a statement in both style and on the environment with your apparel, the econscious hoodie is the way to go.

Find more information and pricing here.

Custom Tote

What it is: 

We know just how hard it can be at times to find a bag you like in your schools colors if the colors are anything other than black, white, red or royal blue. This tote bag is the solution you’ve been looking for. Pick from a selection of fourteen different colors for the front and back panels, side gussets, handles and your logo.

Normally you’d expect that a custom bag like this is an overseas project with a 5,000 piece minimum and 90 day production, right? Not this time! Production time is under 10 working days, and you can go as low as 250 pieces.

Why we love it:

Reusable bags are always a popular giveaway since they can be used so many ways. We’ve been right there with you on project where you want to match a bag your school’s colors, but can’t find the right combination in a stock item, and we know how frustrating it can be when the colors you need just aren’t available. This bag gives you the flexibility to highlight your school’s colors, without requiring you to find the budget for an overseas project or having to figure out where to store thousands of bags you don’t need right away. It’s the perfect custom bag option for any school.

Find more information and pricing here.

Kanga Wallet

What it is:

The Kanga wallet is a new twist on the traditional phone wallet. Just like the original phone wallet, it attaches to the back of your phone to store credit cards, school IDs and more. But unlike the original, the Kanga is made of faux leather and looks more like the traditional folding wallet, and can hold up to seven cards. It even has a hidden pocket to hide a little bit of cash. For extra security, it also has a strap along the side that ensures that the wallet stays closed.

Why we love it:

The traditional silicone phone wallet has been popular with many of our clients for years, and we continue to sell it to departments across campus. We love the phone wallet – but it does have it’s limitations as it only recommends that you use it to store two cards. The Kanga phone wallet allows you to store up to seven, and it has a more professional look than the colored silicone wallet. It makes for great gifts for staff, or students about to graduate who are looking for their fist job.

Find more information and pricing here.

20oz Congito Byron Tumbler

What it is:

If you’ve ever had the chance to visit the Magellan Promotions headquarters, you’ll probably notice that we all have a Contigo tumbler or water bottle on our desks. When it comes to a high-quality, retail-name brand piece of drinkware, it’s hard to find something that will be better than the Contigo brand.

In 2016, the Congito Byron was introduced as an alternative to the Contigo Westloop as a less-expensive but still high-quality tumbler. The Byron tumbler is a double-wall, vacuum insulated tumbler with a SNAPSEAL lid, meaning that when the lid is closed you can throw it in a bag without worrying about it spilling. Trust us, we’ve tried it! This year’s introduction is a 20oz version, meaning that you can hold an extra 25% in the tumbler over the original version. It’s plenty big to satisfy anyone’s daily caffeine addition (we’d hope).

Why we love it:

Because of their superior quality, the 20oz Byron tumbler makes for a great gift for staff, guest speakers, alumni, donors and more. The value in the Contigo brand name and quality will show that you’re giving a gift of great value, but you won’t break the bank.

Find more information and pricing here.

Custom Dye-Sublimated Polos

What it is:

Our custom dye-sublimated polos allow you to fully design a polo from start to scratch with no limit on the number of colors or restrictions on logo placement that you would normally have on a polo with a standard left-chest embroidery. You have the ability to create a design that is completely unique, from design, to color, logo placement and more. With a online creation platform, you can design your apparel from scratch, or start with one of our premade designs. Within 30 days, we can produce and deliver as few as 4 custom shirts to you.

Why we love it:

Just like with the bags we previously talked about, we know that it can be hard to find a polo that perfectly matches your school’s colors, especially if you are looking for a specific PMS match or want to stand out from the crowd. You can create a piece that no one else on your campus will have. These polos are perfect for helping brand your staff apparel for events, making sure your brand stands out from the crowd.

To discuss information and pricing for a custom polo project, please contact one of our Account Managers.

Knit & Sublimated Socks

What it is:

We’ve seen knit socks before, and we’ve dye-sublimated socks too. The newest trend to hit our industry is combining the best of both decoration methods – a knit in foot and cuff, with a dye-sublimated ankle. This allows you to get the thicker feeling of knit in the foot of the sock, while getting the extra detail and full-color printing available through dye-sublimation on the ankle. Plus, with new developments in the dye-sublimation process, you no longer have to worry about the white background making your logo from being lost when worn. The new process dyes the threads deeper into the sock, helping maintain the integrity of the logo when worn.

Why we love it:

You can never have too many socks, right? Plus a good pair of socks can be a little expensive – which is why people will appreciate getting them as a gift. The combination of dye sublimation and knit-in decoration allows you to get really creative with the design and show off your brand in a new, unique way! Socks are great giveaways for fundraisers, athletic events, admissions events and more.

Find more information and pricing here.

Wine-O Wine Stopper

What it is:

Have you ever struggled with getting a wine bottle in your fridge once you put a wine stopper on it because it either doesn’t fit on the shelf or it’s too tall to fit in the door? Many of the wine stoppers in our industry are the taller style that add extra height to a wine bottle making it more difficult to fit in your fridge (but that just means you have to finish the bottle instead of putting it back in the fridge, right?). The Wine-O wine stopper is the solution, as it fits flat on the top of a wine bottle without adding too much height.

Why we love it:

The Wine-O wine stopper eliminates the struggle of trying to get a wine bottle with a stopper into your fridge, while at the same time having a sleek look that is the perfect accent for your logo. Imprinted with either a laser engrave (our favorite) or with UV ink, it is a very sleek gift. Wine-related gifts are always perfect for alumni giveaways and events, or fundraisers. Plus the low minimums and price under $4 means it’s the perfect budget-friendly giveaway.

Find more information and pricing here.

Omega Collection Tumbler

What it is:

Yeti-style tumblers were one of the most popular drinkware trends in our industry in 2016. But the double-walled, copper vacuum insulation that is used on Yeti-style tumblers means that they can require a bigger budget. The Omega Collection tumbler is a Yeti-style tumbler that won’t break the bank. Instead of the double-walled insulation, the Omega Collection tumbler is a single wall tumbler, cutting the prince almost in half from the double-walled option.

Why we love it:

The most recognizable thing about the Yeti brand is their look and style, and the Omega Collection tumbler lets you take that style but doesn’t break the bank. It comes in a few unique colors that will make your brand stand out. The straw also makes it easier to drink from, compared to many other Yeti-style tumblers that only have sip-through lids. If you’re looking for a great drinkware piece to use as a giveaway or gift, the Omega Collection is a great option!

Find more information and pricing here.

Ollie Computer Backpack

What it is:

Over the past year we’ve talked a lot about how the most popular items in our industry are our interpretations of retail brands, but at a less expensive price-point. The Ollie computer backpack is no exception. The Ollie mirrors the look of a Timbuk2 backpack, but at a much lower price point. Available in red, blue or black, the Ollie backpack can hold up to a 17″ laptop, and features a zippered accessory pocket, interior mesh pockets for organization, adjustable, padded shoulder straps and more.

Why we love it:

Backpacks have been trending within the bags category in our industry, and the Ollie is a sharp-looking option that won’t blow your budget. The retail-brand style means that it will appeal to college students, and they’d be happy to wear it around campus promoting your brand. Perfect for scholarship events, admissions giveaways and more, you can’t go wrong with the Ollie computer backpack!

Find more information and pricing here.

Would one or more of these items be perfect for branding your company in 2017? Contact one of our Account Managers or check out our showroom for more information and pricing.

Top Promotional Products for Businesses in 2017

After exploring the PPAI Expo’s tradeshow floor in early January, the Magellan Promotions team came back with many great ideas that we’d love help you incorporate into your promotional product offering for 2017. Check out our favorite products for businesses below.

For pricing on any of these items, either click the item name, or visit our showroom.

Endurance Tumbler

What it is:

No matter where we seemed to be on the tradeshow floor, there was an example close by of a tumbler that mirrored the style of the retail-brand Yeti tumblers. The Endurance tumbler was no exception. It is a 12oz. double walled stainless steel tumbler with a vacuum sealed copper lining and comes with a plastic, thumb-slide lid. The vacuum insulation means that it will keep your coffee hot for 12 hours when the lid is on.

Why we love it:

In addition to the Yeti style-tumbler being a huge trend in the promotional product industry, the Endurance tumbler is a great combination of two of our favorite drinkware products – it is the size ceramic mug and has the features double wall stainless steel tumbler. It’s the perfect size for your morning cup of coffee, and it is short enough to fit underneath the Keurig in your office, unlike a traditional tumbler. And unlike a ceramic mug, it’s going to have heat retention abilities because of the double wall and copper vacuum insulation. As an added bonus, we are able to print in full-color around the entire tumbler, giving it a truly custom style when branded.

Find more information and pricing here.

Woodwick Candles

What it is:

Have you ever heard a fire crackling inside someone’s house, but you don’t see a fireplace? It was probably a woodkwick candle! Woodwick is a well-established retail brand that is widely enjoyed by candle lovers. It is unique because (just like the name sounds) the wicks of the candle are made of wood and make a crackling sound like a fire when they are burned.

Why we love it:

Woodwick is widely enjoyed by candle lovers, and anyone that has purchased a Woodwick candle knows the value of they gift they are receiving. Any time that you pair your brand with a well-regarded retail name brand, it adds additional credibility to your brand. It is the perfect appreciation gift, for anyone from employees to clients. Given the length of time it takes a candle to burn, it will be on display in the recipients home for a long time, and will be appreciated by everyone who receives it!

Find more information and pricing here.

Slate Coasters

What it is:

Stone coasters have been available in the promotional products industry for years, and this is the newest twist on this product. The slate coasters are made of a thin slate piece, backed with cork to prevent the stone from scratching table surfaces. It comes in a single, double or four-pack, as either a circle or square.

Why we love it:

Matte black has been a big trend across the industry for a few years, and this is the newest way to incorporate that trend into desk items. We always like desk items because if you have customers who spend 40+ hours a week at their desks, your logo is always in front of them. The matte black color of the slatemeans that the coasters are subtle enough to be a crisp, professional edition to your customer’s desk. With a subtle glossy black logo (our favorite way to print on matte black items), the slate coaster is the perfect thank you gift for your customers.

Find more information and pricing here.

Wall Charger Night Light

What it is:

The Wall Charger Night Light is an AC charger that allows you to charge three devices at once, two through USB outlet and one through a traditional outlet. The top of the outlet doubles as a night light. Are you sick of loosing an outlet when you plug in a night light or USB charging port? This is the solution!

Why we love it:

Almost every time you plug something in, you lose an outlet. But on the wall charger night light, you not only keep your outlets, but you get two bonus USB outlets as well. It makes for a perfect event or tradeshow giveaway, as it’s a practical item, and your clients will thank you every time they go to plug something in.

Find more information and pricing here.

Beverage Wrench

What it is:

The beverage wrench is an convenient way to always make sure you have a few golf tees within reach, and will make sure you always have a way to open a beer while on the golf course. It combines a bottle opener, a golf tee holder with six golf tees and a clip so it is easily attachable to your golf bag.

Why we love it:

The beverage wrench is the perfect inexpensive giveaway for golf events or fundraisers, or as you are networking on the back nine. Anyone who receives it will appreciate that they have a way to have a few extra golf tees at hand.

Find more information and pricing here.

Wireless Headphones

What it is:

With the loss of a headphone jack on the newest version of the iPhone, we are now in a world where Bluetooth headphones are going to become more and more common. They have been around for a while, but most of our customers have preferred the traditional headphones as they don’t require charging, and unlike some version of wireless headphones, aren’t susceptible to losing one of the earbuds. But as major technology changes are coming to our cell phones, our industry has evolved along with them making Bluetooth headphones a necessity for anyone who upgrades their phone.

Why we love it:

Since Bluetooth is going to become the new norm for headphones, everyone is going to need to eventually get a pair, but many people haven’t ventured out and bought their own yet. Giving a pair of Bluetooth headphones away will make your brand look forward thinking, and any recipient will appreciate them. We love this pair in particular because it is a high quality pair with a great imprint area, and having the earbuds attached means you don’t risk losing one, like the unattached pairs. Use them as part of an employee fitness incentive or as a gift to special clients, and your brand will be hard to forget.

Find more information and pricing here.

Ibuprofen Packets

What it is:

The ibuprofen packets are prepackaged sets of 12 ibuprofen pills. You can customize each packet with a full color design around the entire package.

Why we love it:

Everyone usually has ibuprofen around, or wishes they did. That is what makes this such a great, inexpensive giveaway. The best promotional products are those that you need, but don’t want to buy for yourself because they get used and are always appreciated. The ibuprofen packet is small enough to get thrown in a purse or desk drawer, and your recipients will appreciate you every time they reach for it. The packets would be perfect for an inexpensive event giveaway, or for health and wellness related companies and events.

Find more information and pricing here.

C-Slide Webcam Cover

What it is:

The C-Slide webcam cover is a patented webcam cover for laptops, computers, and more that helps protect your webcam being used if your computer is hacked and someone takes over your webcam (yes, unfortunately it does happen). An adhesive backing attaches the cover to your computer or tablet, preventing your webcam from being used unless you slide the piece sitting over your webcam.

Why we love it:

Anyone who works in an office spends most of their day sitting in front of a computer screen, many of which have built-in webcams.  That means your brand will be front and center every time your client looks at their computer screen. Webcam covers are perfect for giveaways for banks, safety and security related companies, or office giveaways if you’re looking to boost your computer security.

Find more information and pricing here.

Convertible Backpack/Messenger Bag

What it is:

The Vertex Convertible Messenger Bag starts out as a backpack, but can be converted into a messenger bag by unhooking and stowing the straps. It’s the perfect solution for situations where you don’t know which would be more convenient – a messenger bag or a backpack – such as when you’re traveling through the airport. It comes with multiple zippered pockets, and can fit a 15” laptop.

Why we love it:

We’ve seen a growing trend in the industry of vertical messenger bags instead of horizontal bags. The height makes it easier to access what you need, and easier to carry around when used as a messenger. The convertible features of this backpack also make it perfect for everyone, whether you prefer a backpack or a messenger bag. Given to valued customers or new employees, this is the perfect way to show your appreciation.

Find more information and pricing here.

Storm Creek Ironweave Jacket

What it is:

The Storm Creek Ironweave Jacket is our industry’s take on the $200 Spyder jacket, but at over half the cost. With a luxuriously thick, sweater-like feel, this jacket looks sharp on anyone who wears it.

Why we love it:

This jacket is the perfect addition to your corporate apparel program. No matter how you wear it, either overa polo for work or a tshirt on the weekend, it is the perfect addition to any outfit and will make your brand stand out for the crowd. Plus, with the increasing popularity of Spyder style jackets, anyone who wears this Ironweave jacket is on trend.

Find more information and pricing here.

Would one or more of these items be perfect for branding your company in 2017? Contact one of our Account Managers or check out our showroom for more information and pricing.

 

Day 3 at the 2017 Promotional Products Expo

Today the Magellan team said goodbye to Las Vegas – but not before we hit the PPAI show floor one more time! Check out our favorite items from our last day at the show below.

Chuck with some of our pet items

Chuck’s Favorite: Dog Toys

It’s hard to talk to me for any length of time without hearing about my dog Lambeau. She’s a Wheaton Terrier Poodle (but don’t even think about calling her a whoodle!)

As any dog lover like me knows, dog toys and supplies are essential. That’s why the whole array of dog and pet supplies in our industry are fantastic. We have everything from collars, to leashes, to food bowls and even foldable water bowls.

All of these products are perfect for your pet-loving clientele, for pet friendly outdoor events, and more. Are you looking for a specific pet friendly item? Let your Account Manager know, and we’ll track down the perfect option for you.

Julia with the cooler & trunk organizer combo

Julia’s Favorite: Trunk Organizer & Cooler Combo

I always keep a foldable trunk organizer in the back of my car. It’s perfect for when I’m out shopping and don’t want everything rolling around in my trunk. And and as an added bonus, they make bringing everything into the house so much easier.

This organizer takes trunk storage to the next level. Along with a single storage section, it had a great cooler attached, allowing you to throw groceries in without worrying about how long it will take you to get home. For times when you aren’t using it, it folds down for easy storage in your trunk or back seat.

For an alternative use, it’s perfect for taking to the park (or a beer garden if you’re from Milwaukee.) Pack your dishes on one side, throw your food in the cooler and your set to go!

Michael wearing the Storm Creek Ironweave jacket

Michael’s Favorite: Storm Creek Ironweave Jacket

Over the past few years, we have seen a growing trend of more casual work attire, including the expansion of layering pieces such as pullovers and jackets as acceptable office attire. As this trend has continued to grow, we’ve seen the styles of jackets increase multi fold over the traditional fleece or outerwear jacket.

My favorite jacket from the show floor today was a take on the Spyder retail brand, which can sell for almost $200 a jacket. Our alternative is the Storm Creek Ironweave, that has the same look, but comes in at over half the price.

This jacket is perfect for wearing to the office over a dress shirt, or over a tshirt when you’re not in the office. No matter how you wear it, it’s guaranteed to make you look sharp in any outfit.

We had a great time at the 2017 Expo, and we’ve got even more great products and industry trends to share with you! Check back next week or email your Account Manager for what’s coming to Magellan Promotions in 2017.

Day 2 at the 2017 Promotional Products Expo

Day 2 of the Promotional Products Association International Expo is in the books! Our feet may hurt (we walked a lot today) but it’s definitely been worth it. We saw so many more great products to share with our clients. Read on for some of our favorites from today.

Michael with an example of custom packaging

Michael’s Favorite: Custom Packaging Options

If you’re looking for a way to take your promotional products to the next level, custom packaging is the way to go. Whether you’re doing a direct mail piece, or giving a gift to a client, giving it in a custom-designed box instantly increases the perceived value of a promotional product.

I love this option in particular because it can be done with low-minimums, even with full color printing on the interior and exterior of the box.

These boxes also allow for custom inserts, built around the products you want to feature. If you want to do just a mug, we can do that. Do you want to do a mug, coffee, and a tumbler? We can do that too, with an insert built around the specific products that you select. Plus we have multiple options to choose from, in order to fit within your budget.

If you’re looking to take your promotional products to the next level, custom packaging is the way to go!

Chuck with the universal cell phone mount

Chuck’s Favorite: 360 Degree Universal Car Phone Mount

As a sales guy, I’ve spent a lot of time in my car over the years. It’s always hard to figure out exactly what to do with my phone while I’m using my GPS as I drive. There’s just no good place to put it.

That’s why the 360 degree universal car phone mount is such a great product. The mount itself has an adhesive that you use to stick to the dashboard of your car and a magnet on the end of a rotating ball. With an adhesive magnet on your phone, your phone then snaps to the mount, and your phone is mounted right on your dashboard! You get to decorate both the mount and the magnet on your phone, allowing you to brand two items in one. Plus the magnet and mount are strong enough to hold any phone, so you don’t have to worry about your phone being too heavy.

If you have clients that spend lots of time in their car, either traveling for work or even just commuting to and from work, this product would be a great gift for you.

Julia with the pieceless puzzle

Julia’s Favorite: Pieceless Puzzle

Almost everyone has some kind of stress ball at their desk – but the round stress ball has been done, again and again. That’s why I am so excited about the pieceless puzzle, a modern way to de-stress at your desk.

The puzzle is one big, connected puzzle piece, not a huge pile of unwieldy pieces like the traditional jigsaw puzzle. You can see how it breaks down to the left, as well as a completed puzzle. It’s perfect for those days where you need a mental break at your desk and want to take a few minutes to unwind. If you don’t have the time to finish it, no worries! Just ball it up and throw it in a drawer. There are no extra pieces to have to chase after or worry about losing.

It’s the modern version of a stress ball, but way more fun.

 

We’ve got one more day to go at the Expo! Check back tomorrow for one last update from the show, and next week for our final wrap-ups!

For more information on any of the above items, contact one of our Account Managers for more information and pricing! 

 

Day 1 at the 2017 Promotional Products Expo

The Magellan Promotions team hit the Promotional Products Association International Expo show today in Las Vegas, and we’re excited to be learning about all of the new and trending items that are coming to our industry in 2017. The aisles on the show floor are over six miles long – just think of how many promotional items that means we’ll be seeing! We’re excited to be seeing all of these items, and we can’t wait to bring them back to you over the coming weeks.

Here are a few of our favorites from the show today.

Julia with the 20oz. Contigo Byron

Julia’s Favorite: 20oz. Byron Contigo

If you’ve ever seen me around the office, you know it’s hard to catch me without my Contigo tumbler within arms reach. The Contigo that I use on a daily basis (of which I have at least four) is a 20oz. that I bought online.  Our industry has never had one large enough to satisfy my tea (and caffeine) addiction!

I’m so excited that in 2017 we are now able to offer a 20oz. version of the Contigo Byron!  It is a 25% increase in size over the original, with all of the benefits provided by the Contigo brand including a 6 hour heat retention and snapseal technology. For those of you who have customers who could use that extra boost of caffeine, this item is a must have gift!

You can find pricing and more information on the Contigo Byron here.

 

Michael with the Cell Phone Fan

Michael’s Favorite: Cell Phone Fan

Usable technology items are always a hot category in our industry, and the newest item in that category is the cell phone fan. We saw a few versions across the show floor today, but my favorite is the version you can see to the right.

This cell phone fan plugs into your cell phone through the battery port charger. It has adapters for both Apple and Android phones, so it works for everyone. It is also UL rated, meaning that it won’t harm your phone, and it has very little drain on your battery. You can run the fan for almost 10 hours without killing your battery.

The cell phone fan is perfect for outdoor events, or for people who just need a small fan at their desk.

 

Chuck with the Endurance Mug

Chuck’s Favorite: Endurance Stainless Steel Mug

I don’t drink my coffee quickly – I’m the type of person that will sip it slowly, and in the past I’ve even put it on a small heater to keep it warm, or had to keep putting it back in the microwave. As those of us who drink coffee every morning know, a ceramic mug will only keep your coffee warm for so long.

That’s why I love the Endurance mug. It’s a double-walled stainless tumbler, without a lid, that is short enough to fit under your Keurig. That means after you make your coffee, it will be warm (and drinkable) for longer than the traditional ceramic mug. You can now sip your coffee slowly, instead of slamming it! 

As an added benefit, you can print either a one color logo, a full color logo, or a 360 degree full color wrap. We’ve seen wrapped imprints on drinkware before, but 360 degree, full-color imprints are rare. Do you have an image or design that could wrap all the way around a mug to give to your clients? The endurance mug is the perfect solution to do just that!

We’re just getting started on the PPAI Expo! Stay tuned for more new products throughout the week! 

For more information on any of the above items, contact one of our Account Managers for more information and pricing! 

It’s Raining, It’s Pouring… and We’ve Got the Solution!

An umbrella makes a great promotional gift because everyone needs one, but who really wants to go out and buy one? You can also never have too many umbrellas – keep one in the car, one at the house, one at the office, and more!

A few weeks ago Peerless Umbrella, our go-to production partner for umbrellas, stopped by our office to tell us about what’s new and trending in umbrellas.

Read on to learn more about our favorite umbrellas!

 

The Rebel

The Rebel

What’s New – The Rebel

The newest addition to Peerless’ line is the most unique umbrella we’ve ever seen – the Rebel.

We’ve all been in the situation where it’s pouring rain as you’re running to your car, and you have to make a quick decision. Do I try to get my umbrella closed as I’m in the car and risk getting my car wet, or do I just get soaked and close it before I get in? The Rebel is the solution to your problem.

With an inverted design the Rebel closes away from you, keeping you dry as you get into your car or walk into a building.

Click the image to the right to see exactly how it works!

 

The Mojo

The Mojo

What’s Trending – Unique Use of Color

We all have seen the basic black umbrella or the standard two-tone umbrella, but are you looking for something that can make you stand out from the crowd?

We can help you do that! From a new twist on the two-tone umbrella to a black umbrella with full-color clouds on the interior, we have just what you need to make a unique statement for your brand.

Check out our favorite to the left – the Mojo comes in black or navy blue with accented internal hardware in a variety of colors.

 

A Custom Full Color Umbrella

A Custom Full Color Umbrella

What’s Trending – Full Color

Do you have a logo that’s too unique for a standard single-color print? How about a picture of a new building or location that you want to show off? We’ve got the solution – a full color umbrella!

Pick from folding, fashion or golf for the handle and frame, and an interior or exterior full color print. An added bonus? On some sizes and designs we’re able to print domestically, cutting almost two full months off of production time.

It is sure to make your stand out from the crowd on a rainy day!

 

For More Information

Would an umbrella be the perfect fit for a project you’re working on, or would you just like more information? Just let us know what you’re looking for, and we can present some options that will be the perfect accent for your next marketing campaign. We’re here to make your brand stand out from the crowd, rain or shine!

The Keyboard Sticker

Keyboard Sticker Blog Post

I bet many (if not all) of your incoming freshmen applied to your school through your website – most likely sitting at a computer. During the next four years of their lives, your students will spend countless hours on their computers – writing and researching papers, completing homework assignments and more. And that’s just the incoming class of 2020. Think about all the ways that your constituents use their computers – students writing papers, alumni making donations and faculty advising their students, just to name a few.

Since computers and technology are such an integral part of life today for your current and prospective students, alumni, faculty and more, what better way to keep your brand right in front of them than by using their own computers as a promotional item?

UW Keyboard Sticker

University of Wisconsin’s Keyboard Sticker

Our exclusively designed keyboard sticker is an inexpensive, engaging and unique way to do just that. You can customize any computer key with a ½” sticker, quickly making a keyboard the hard-to-miss advertisement for your institution.

These keyboard stickers have been a hit with many of our clients and they are the perfect way for you to reach out to current and perspective students, donors, alumni and more.

Many schools have used the same template, but do you want to switch it up? We can do that! Add more keys, make a bigger card, or even turn the keyboard sticker into a postcard. If you can design it, we can do it.

Email your Account Manager to discuss how the keyboard sticker could be the next great addition to your marketing platform.

Ideas for Digital Viewbooks

In an increasingly digital world, many traditional brochures and multi-page books are being adapted for an online format. Many colleges are following this trend and taking their viewbooks online. There are many benefits to digital viewbooks, including:

  1. Reduce overall print costs
  2. Cost savings on postage for both domestic and international students
  3. Easier to correct online publications with updates

Cost reduction and ease of updates are certainly appealing to many schools.  However, one question often remains before schools make the transition to digital viewbooks:

How will students find the online viewbook?

Beyond simple links throughout the website, many schools are looking for a tangible item that can replace a hard copy viewbook or large printed catalog. One promotional product solution that is ideal for driving web traffic to a specific URL is an item called the webkey.

Webkey in your school colors

Find a webkey in your school color to direct students to an online viewbook.

Similar to the look of a USB drive, a webkey is pre-programmed with a URL that automatically takes users to your viewbook (or whatever site you specify) when plugged into a USB port. While a USB drive could also store many e-publications, a webkey is a more affordable solution with a longer shelf-life than a USB port because the programmed URL can simply be updated with the latest viewbook. To make it easier to handout or mail, a webkey can come pre-attached to a full color postcard, which can provide instructions on how to use it.

More Tracking Options

Want to track opens, and add in survey questions? There’s an upgraded webkey called the iCue that can do that. Since it’s often difficult to track the effectiveness of a printed viewbook, a webkey powered viewbook can provide detailed tracking through an administrators page.

Here are a few highlights of the iCue:

  • Better Tracking – when the webkey is plugged into a computer, data will be sent to the administrator’s page.  This will provide data on the number of impressions or view rate as a result of your webkey.
  • Optional one-time registration allows for collecting additional data about your target audience. From the admin page, you can easily add and customize the desired questions. The collected data will show up in the admin page, giving information on which recipients used the product, making it very easy to schedule follow-up calls or emails with these contacts.
  • Easy Contest Administration – using the admin panel, you can track who opened and registered on your site, which makes it easy to hold a drawing for a prize incentive. Promote the drawing on an included 5×7 postcard to encourage visits. Incentives for students include: coupon to your university book store, waive or reduce the application fee, voucher for athletic events, or branded promotional items.
Green Power paper iCue

Sample webkey with 5×7 full color postcard – promote an incentive on this card to help drive traffic to your school’s website. Ideal for direct mail or handing out at events.

 

Webkey Case Study

msoe-web-key

Drive site traffic with a WebKey

One case study describes how Milwaukee School of Engineering used web keys to successfully promote and drive traffic to a new admissions website.  Web keys were the ideal solution for MSOE – seamlessly directing users their new Bridge site.  Read more about how MSOE Admissions used the webkey here.

If you’re interested in a trackable, engaging promotional item for directing your target audience to an online viewbook, a webkey is THE ideal solution. View the links below for more product information, or contact us to further discuss your online marketing strategies.

Links for More Information

Want more ideas on ways to engage prospective students?  Visit our ways to increase engagement page as part of our admissions resources.

2014 Top New Promotional Products for Colleges

At Magellan Collegiate Promotions, we strive to share the latest and best promotional marketing ideas with our clients.  To stay on top of what’s new and trending, Owner Michael Wolaver and Account Manager Paige Wagner attended the industry’s largest trade show, the PPAI Expo in Las Vegas.  Here are the top new promotional products for schools and colleges to incorporate into branding, marketing, and recruitment efforts.

Trend: Sustainability 

Product: T-shirt made of Recycled Material

EarthSpun Eco Friendly Tshirt

EarthSpun Apparel Eco Friendly Tshirt

 

This high-quality t-shirt is made from recycled plastic bottles blended with recycled cotton. Additional apparel items are available in this same eco-friendly material, including a zip-up sweatshirt and women’s t-shirt.

Uses: staff apparel, student contests

Trend: Drinkware and Accessories

Product: Knit Acrylic Bottle Insulator

knitted bottle insulator

Bottle sweater keeps drinks cold and hands warm!

The next generation of insulated beverage holders has been upgraded to a fun, knit sweater material.  We fondly refer to this as a “beer sweater.”

Perfect for showcasing your logo, it comes in four different yarn colors. Acrylic yarn will keep hands warm when holding onto a cool beverage.

Uses: Alumni, events, athletics

Product: H2Go Mason Bottle

Look around Pinterest or in any home goods section of a store, and you’ll see mason jars! Anything from vases, light fixtures, mugs, or wine glasses are inspired by the classic mason jar.

mason bottle close up

25 oz. Mason Jar Water Bottle

The Mason Bottle comes in many colors

So many fun colors for your school!

This mason bottle can be imprinted on the side or top of the cover with a logo. In addition to the many colors pictured above, it is also available in a stainless steel finish.  Choose from single wall (featured) or double wall insulation.

Uses: Staff, Alumni, Student Contests, Admitted Student Days

Trend: See More Clearly 

Product: Clear Drawstring Backpack

More schools and sporting events are requiring clear bags for security reasons. Specifically the NFL updated their Stadium Bag Policy in 2013 as a way to improve stadium access.  The PGA will be adopting a similar policy. This clear drawstring backpack is an ideal solution for new security measures.

Clear drawstring bag

Clear drawstring bag

Paige and Michael also saw clear totes and backpacks in this trending category.

Uses: Athlectic Events, Prospective Students

Product: Clear Glasses

Custom imprinted sunglasses have been a hit on college campuses for some time.  The latest iteration of this is the clear glasses.  Paige noticed her college age relative sporting a pair of clear glasses recently, so it is a real-live trend.

Clear lens glasses

Clear lens glasses are a new take on retro sunglasses

The glasses can be imprinted on the sides, as you can see on the purple pair pictured above. The glasses are UV blocking and have a cool, retro style that students will love.

Uses: event giveaway, campus tours

Trend: Good Looking Table Cover

Product: Full Color Spandex Table Throw

Traditional table covering can easily be folded, stuffed in a bag, and setup at the next event.  While ironing a table cover is not always possible, it’s common to see traditional throw or drape style covers look a little wrinkly.  Say good bye to wrinkles with this fitted, spandex material table throw.

Fitted Spandex Table Throw

Fitted Spandex Table Throw Features Full Color Wrap Imprint. Available in 4’, 6’, or 8’

The form-fitted design supplies an excellent canvas for a full color design on all sides. The back of the table covering can be open for easy access to materials stored under the table. It’s available in four, six, or eight feet lengths.

Uses: Campus events, college fairs, trade shows

Trend: Mail-friendly Items

Product: Custom Postcard Decal

Direct mail is alive and well! We often work on stickers, decals, or clings for our collegiate clients.

Custom Postcard Decal can be a cling or sticker

Custom Postcard Decal can be a cling or sticker

The custom postcard decal features a postcard on one side and decals on the other. Stickers are available in white or clear with an adhesive or static cling option. The featured size is 3-5.8″ x 6″ though other sizes are available.

Uses: Mailings through Admissions, Alumni Organization, Individual Schools (i.e. School of Business, College of Engineering)

Trend: Technology 

The segment of tech items in the promotional products industry is booming! Anything related to smartphones, power cords, chargers, speakers, and so on were prominently displayed across the show floor in Las Vegas.  Here are our five top tech picks for 2014:

Product: Microgrip Screen Cleaner

Similar to one of our most popular products, the DigiClean, the Microgrip Screen Cleaner also adheres to a phone and can be used again and again for screen cleaning. One new feature that differentiates it from the DigiClean is an outward facing sticky grip section to hold a phone in place.

Half grip, half screen cleaner for your phone

Half grip, half screen cleaner for your phone

Pictured above you can see that the design has two halves: 1/2 logo and 1/2 grip texture. It’s a new twist on a wildly popular phone screen cleaner!  A similar product that was recently introduced is the DigiGrip Screen Cleaner and Mobile Grip.

DigiGrips is another mobile phone grip and screen cleaner in one.

DigiGrips is another mobile phone grip and screen cleaner in one.  It comes pre-affixed to a postcard or marketing card for a larger messaging space and easy storage.

Uses: Events, campus tours, mailings

Product: Juice Box 2200

The Juice Box is a very trendy item that charges devices on the go. Such chargers are already available at retail.

 

Easily charge a tablet or phone from 0 – 100% battery power. Just plug in a device cable and charge away. Available in four colors.

 

Uses: Incentives, contests, scholarship recognition

Juice Box charges devices on the go

Juice Box charges devices on the go

 Product: Phone Wallet

This phone wallet has easily become one of Michael’s favorite new items.  He’s been using it for several months as his wallet on his iPhone.

Phone wallet keeps cards and ids snugly in place

Phone wallet keeps cards and ids snugly in place

It’s designed to work specifically with iPhones, but would easily adhere to other phones as well. Using a strong, 3M adhesive, the phone wallet is securely attached to the phone and snugly holds cards in place.  This could be used to replace a wallet or purse entirely, or simply lighten the amount of things carried in an existing wallet.

Uses: contests, mailing, event giveaway, campus tours

Product: Powerline Adapter Cable

No more carrying multiple cords with this 3 in 1 adapter power cord.  This useful item covers approximately 90% of all devices.

Useful 3 in 1 adapter power cord

Useful 3 in 1 adapter power cord

At one end is a standard USB connector that can be plugged into any AC or DC USB power adapter – or even your computer’s USB port providing 5 volts of recharging power. On the charging end of the cable you’ll find a nice large imprint area with three different connectors. Included: Apple 30pin connector (iPhone 3, 4, iPad 1,2, iPod), Apple Lightning connector (iPhone 5, iPad Mini, iPad 4), and the universal microUSB connector.

Uses: Alumni, speaker gift, School of Business, Computer Science, Engineering (etc.) promotional item

Product: Mini Bluetooth Speaker

MyMusic Mini Bluetooth Speaker

Enjoy the convenience of listening to music from your phone without any cords.

Paige and Michael liked this small Bluetooth speaker, as it has excellent sound quality, and it’s convenient to listen to music without cables through your phone.

Uses: Speaker gift, contest

That wraps up an overview of our favorite new products for 2014.   Last year we also highlighted Top 10 Collegiate Promotional Products, and many of those products continue to be popular even today.  Which items were your favorites?  Do you have other preferred promotional products? Let us know!

For any questions or samples of these products, please feel free to contact us.

 

 

How to Drive and Track Website Traffic

In a recent blog post, we shared our latest case study, where Milwaukee School of Engineering used web keys to successfully promote and drive traffic to a new admissions website.  Web keys were the ideal solution for MSOE – a more affordable option than USB drives that seamlessly directs users to a pre-programmed URL when plugged into a USB port.  Although it COULD have been passed along to another prospective student, the web key is typically only used one-time.

In jockeying for prospective student’s attention, websites are still a top resource for high school juniors and seniors, according to the Noel-Levitz E-Expectations report (here summarized with the Top 7 Most Interesting Findings for #highered at collegewebeditor.com). 90% of students have accessed a college’s website within the past month, typically on a computer, which makes a USB / web launcher promotional item useful for driving traffic. How do you know the number of impressions attained from the web key?  Besides programming a unique landing page on the web key, tracking is rather limited.

Better Tracking for Web Visitors

With additional reporting and data collection features, the all new iCue ups the ante on the webkey, making it a more effective way to drive and track website traffic.

Here are a few highlights of the iCue web launcher:

  • Better Tracking – when an iCue is plugged into a computer, data will be sent to the administrator’s page.  This will provide data on the number of impressions or view rate as a result of iCue.
  • Optional one-time registration allows for collecting additional data about your target audience. From the admin panel, you can easily add and customize the desired questions. The collected data will show up in the administrator’s panel, giving information on which recipients used the product, making it very easy to schedule follow-up calls or emails with these contacts.
  •  Re-programmable: administrators can easily re-direct iCue to another website, so it can be used multiple times. Once registration was completed, a user will no longer need to input his or her information on subsequent plug-ins.
  • Included full color postcard – ideal for direct mail. Since iCue comes attached to the postcard, it can easily be handed out at events without getting lost.
Green Power paper iCue

Sample iCue with 5×7 full color postcard – promote an incentive on this card to help drive traffic to your school’s website. Ideal for direct mail or handing out at events.

Creative iCue Ideas

With new and improved features, iCue can provide effective tracking to help direct follow-up efforts and contribute to calculating return on investment (ROI). Here are a few additional ways to use iCue:

  1. Contest or Sweepstakes – give users an incentive to plug in the iCue again and again. Update content to keep your audience engaged for multiple-visits. Promote contest details and drawing dates on the included 5×7 postcard to encourage repeat visits. Incentives for students include: coupon to your university book store, waive or reduce the application fee, voucher for athletic events, or branded promotional items.
  2. Event Handout for high school counselors (or students) to direct them to a website or the cloud for the latest student guidebook. Imagine how “green” this would be, not to mention cost-effective with savings on the cost of paper and printing.

Additional iCue Options

In lieu of launching a website, iCue can direct users to cloud space. The cloud is hosted by a third-party and can be password protected if desired.  Once again, iCue is still less expensive than a USB drive, so this may be an affordable way to store student guide books, college handbooks, class descriptions, schedules, financial aid information etc.

The iCue can also be made in custom shapes to make a bold statement.  This would be perfect for your school’s initials or mascot.  Check out the Aflac duck shape.

iCue custom duck shape 2 iCue custom duck shape

If you’re interested in a trackable, engaging promotional item for directing your target audience to a specific website or documents in the cloud, iCue is THE ideal solution.

Want more ideas on ways to engage prospective students?  Visit our ways to increase engagement page as part of our admissions resources.