Promotional products are the advertising vehicle that starts a relationship. When integrated with other advertising, promotional products increase positive attitudes, credibility, and response rates.
Targeting Students using Promotional items
- Direct Mail premiums to help increase response rates, engagement, long term recall
- Off-campus events, college fair promotional item
- Incentive to response (eg. website visit to provide email)
Brand Building with Promotional Items
Building Relationships with School Counselors
Resources for Raising Awareness
Browse the links on this page for Admissions Marketing Product Ideas, Case Studies, Blog Posts and Presentations related to Raising Awareness.